Take your cue from Ello’s manifesto – their users are not a product to be bought. Their attention must be earned.
Peg Corwin's insight:
This blogger thinks that groups/industries that should be on Ello are solo entrepreneurs, graphic designers, musicians, visual artists, photographers, writers, nonprofits, lifestyle brands, fashion, tech.
Not big brands.
"The popularity of startup social network Ello should make you take a long, hard look at your social media presence. Ello is all about authenticity, free from advertising and aggressive push marketing."
Ello’s manifesto – "users are not a product to be bought. Their attention must be earned."
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